At the Dynamics products user group summit in Reno in October, we decided to engage in a small social experiment.
We asked attendees to tell us how many pieces of Candy Corn (we were very seasonal) they thought were in the jar we were displaying. We provided a few tools to help them develop their answer: measuring tapes, sample candy, a template of the base of the jar and, of course, the jar itself was accessible. We had no restrictions on the use of tools like smartphones as calculators. We also expanded the sample size of the experiment by providing a web page for online answers. The webpage had a photo of the jar with a 16-ounce bottle of water to provide scale.
Finally, we incentivized participants by offering $10.00 gift cards for the fifteen closest answers.
Then, in what we thought was the most important part of the experiment, we asked our players to identify how they had reached their answer. Did they guess, estimate or measure?